TKO Group Holdings has entered into a five-year exclusive agreement with Paramount+, granting the streaming platform rights to broadcast all major Zuffa Boxing events in the United States, Canada, and Latin America. This partnership marks a strategic move for both companies to expand the global presence of professional boxing and reach new audiences across key markets.
Under the terms of the deal, Paramount+ will serve as the exclusive digital platform for live events, pay-per-view fights, and original Zuffa Boxing content. TKO Group will also collaborate with Paramount+ on promotional campaigns, fan engagement initiatives, and content production to enhance the viewer experience.
“Partnering with Paramount+ allows us to bring Zuffa Boxing to millions of fans across the Americas, while elevating the sport’s visibility globally,” said a spokesperson for TKO Group. “This deal ensures our events are more accessible than ever and provides an innovative platform for fan interaction.”
The collaboration reflects a growing trend of sports media rights moving to streaming platforms, providing boxing fans with flexible viewing options while opening new revenue streams for organizations in the evolving digital sports landscape.
