Video-sharing platform Rumble is set to roll out a Bitcoin tipping feature for its more than 51 million monthly active users, according to CEO Chris Pavlovski.
The new feature is being developed in partnership with Tether, the leading stablecoin issuer, Pavlovski said during the Plan ₿ forum in Lugano, Switzerland.
“We are currently in the testing phase, but the full rollout alongside Tether will begin in the coming weeks,” he added. Tether CEO Paolo Ardoino noted that the launch is expected in early to mid-December after minor bug fixes and interface improvements.
Rumble shared a video on X showing the first Bitcoin tip sent to content creator and former Canadian parliamentary candidate David Freihart.
The integration marks a potential milestone for crypto payments, given Rumble’s sizable audience and its anti-censorship stance, which resonates with many digital asset enthusiasts.
While institutional adoption has driven the current bullish cycle, Bitcoin usage as a payment method has yet to reach mass adoption. Block CEO Jack Dorsey has warned that without widespread everyday use, Bitcoin risks failing to fulfill Satoshi Nakamoto’s vision of a peer-to-peer electronic payment system.
Bitcoin Tips Could Empower Global Creators
Ardoino highlighted that Rumble’s online-focused content distribution makes it an ideal environment to expand crypto-based payments. He noted that Bitcoin and stablecoins can serve not only users in developing countries—key for Tether—but also audiences in developed economies like the U.S.
Crypto assets could significantly enhance creator revenue streams by providing protection against account freezes for expressing controversial opinions.
Rumble, backed by Ardoino’s company, received a $775 million investment from Tether late last year. The platform is also partnering with MoonPay to integrate crypto wallets and simplify Bitcoin tipping for creators.
Since implementing its crypto strategy in March, Rumble has accumulated 210.8 BTC (approximately $23.5 million), according to BitcoinTreasuries data.
