World Liberty Financial (WLFI), a project associated with the family of former U.S. President Donald Trump, has announced an 8.4 million WLFI token airdrop, valued at approximately $1.09 million, for participants in its USD1 Points Program. The initiative aims to reward early users who engaged with the stablecoin USD1 through partner centralized exchanges (CEX).
USD1 Points Program and Token Distribution
The USD1 Points Program was launched two months ago and reportedly boosted USD1 trading volume by $500 million. Participants earned points either by trading USD1 pairs or holding the stablecoin on partner exchange balances.
The first airdrop phase will take place on platforms including Gate, KuCoin, LBank, HTX, Flipster, and MEXC. WLFI representatives noted that airdrop conditions vary by platform, and the program will gradually expand to include new trading pairs, DeFi integrations, and additional reward mechanisms.
Community Reaction and Transparency Concerns
Despite the announcement, the community’s response was lukewarm. Many users highlighted a lack of transparency, questioning token unlock schedules and the launch of the mobile application.
“USD1 is growing, WLFI is developing, but we need clarity. When will the app launch? What about locked tokens? If this is a community project, involve the users,” wrote one participant.
Some traders criticized the airdrop as insufficient relative to the scale of distribution:
“8.4 million WLFI is just over $1 million for millions of users. Better clarify the token unlock vote instead,” commented another trader.
Still, some analysts view the initiative as a step toward strengthening community loyalty, noting that fulfilling promised rewards can build long-term trust in the project.
WLFI Price Performance and Market Dynamics
WLFI was launched on September 1, 2025, and experienced a significant decline after the unlock of 24.6 billion tokens. Later, the team burned 47 million WLFI in an effort to stabilize the price, but the token continued to weaken.
Over the past month, WLFI has lost 33% of its value, trading around $0.145, and is down 68% from its all-time high, according to CoinMarketCap. Analysts suggest the current airdrop may be an attempt to revive interest in the project and support price stability.
As the project expands its airdrop and rewards program, WLFI seeks to balance community engagement with market performance. While some remain skeptical, the initiative reflects broader trends in the cryptocurrency sector, where loyalty programs, token incentives, and strategic burns are increasingly used to maintain investor interest.
