Recovery After a Slow Start

After a sluggish beginning to 2025, the global ESG market showed strong momentum in the second quarter. According to Jefferies, assets under management (AUM) in the ESG category increased by roughly 11% compared to Q1, signaling renewed investor confidence.


Key Drivers Behind the Growth

Analysts highlight several factors fueling demand for ESG products:

  • Strong corporate sustainability reports, showing progress on carbon reduction.
  • Tighter regulations in the US and EU requiring greater transparency on ESG metrics.
  • Rising popularity of green ETFs, particularly among younger investors prioritizing sustainable finance.

Implications for the Crypto Market

The surge in ESG investments could benefit the crypto sector as well — especially projects that emphasize renewable energy use or have pledged carbon neutrality. This trend may boost interest in green mining solutions and low-energy blockchains.


Outlook for the Rest of 2025

Experts forecast that this growth trajectory could continue through the second half of the year. If no major macroeconomic shocks occur, the ESG segment might end 2025 with double-digit annual growth, surpassing 2024 figures.

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