London-based Man Group, the world’s largest publicly listed hedge fund, reported a 22 % rise in assets under management, reaching a record $213.9 billion by late September 2025.
The firm saw $6.5 billion in new inflows, driven by equity and credit strategies — but analysts suggest a broader trend: renewed investor appetite for alternative assets, including blockchain-linked funds and digital-asset exposure.

According to industry data, over 55 % of institutional portfolios now include some form of alternative allocation, while crypto-hedge funds are estimated to manage over $25 billion globally — up nearly 40 % YoY.


Institutional Allocation Snapshot

Asset Class2024 → 2025 ChangeInstitutional Allocation
Private Credit+9 %38 %
Hedge Funds+7 %61 %
Digital Assets+12 %27 %
Real Assets (RWA)+5 %42 %

Analyst View:

“The liquidity narrative is evolving. Hedge funds aren’t abandoning crypto — they’re integrating it into broader alt-strategies,” said Maya Gould, CIO at EdgeStone Capital.

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